The client is Ave 26 Night Market which have been in business for three years at the Pico Rivera Sport Arena. The documents are the vendor application and the vendor agreement. Saul would like the documents edited for effective communication with the vendors.

The purpose of the document is for the readers to apply, as well as know vital information such as setup time, required equipment, parking, and load out. Also, for the user to understand the agreement between the market and the vendor. Saul created the documents for communication with the vendors (the readers) as well as guidelines for the event and agreement between both parties involved.

The problems in the documents I will solve will be substantive editing and copyediting issues. Both documents need enhancement for effectiveness in terms of usability. The documents will improve in navigation, content style, and format, as well as edited for copyediting such as typography, spacing, and alignment errors.

The owner, writer, and illustrator of the documents is Saul. As the editor my goal is to collaborate with the client’s needs, expectations, and provide a document that easy to read, understand, and scan. The copyediting I will perform will consist of clarity, and completeness. The audience are the vendors, and they will use the document to apply to the market and understand the agreement between themselves and the market.

The audience needs to understand the policy and procedures from the market and event location prior to vending. The documents are not well designed, written, and they are not easy to understand. In Ave 26 Night Market the document is not clear and missing valuable information such as the vendor info (location, arrival time, setup, and parking) which is sent by Instagram before the event, this can easily be missed by the vendor and cause confusion upon arrival.

My rational for setting these editing and design objective is because the client’s documents are too wordy and overdoes center alignment which makes it difficult to read. In part of Ave 26 Night Market portions of the document are in English and Spanish while others are not. The market overuse the word “please” instead of being directive with their instructions. In addition, the item sale category is too nonexistent in Ave 26 Night Market.

The timeline of completion is as follows:

• November 7, 2024: Gather all the documents included in the comprehensive edit.

• November 8, 2024 – November 10, 2024: Review the companies social medica posts and communications for purpose, voice, and the intended audience.

• November 11, 2024: Go over documents with the client and discuss their expectations.

• November 12, 2024 – November 17, 2024: Work on the documents.

• November 18, 2024: Send first draft to the client and discuss the changes.

• November 19, 2024 – November 24, 2024: Implement feedback provided from the client.

• November 25, 2024: Send second draft of the document to the client and discuss.

• November 26, 2024: Send the final documents to the client.

• The client’s document is expect to go live before their next market; Ave 26 Night Market on December 13 and 14.